Facebook says it wants your face data in the name of privacy

Alyssa Bailey
December 20, 2017

Alongside the photo alerts, Facebook is using the same facial recognition tech for profile photo safety.

But Facebook is putting all of these features under one setting, meaning that if you want the notifications about where your face appears on friends' accounts or strangers' accounts, then you'll also have to be all right with automatic tagging.

Facebook's database of facial recognition has an impression of users' faces, which it calls a template. Using facial recognition technology, Facebook can alert you to any photos in which you're visible regardless of whether or not you've been tagged.

"Now, if you're in a photo and are part of the audience for that post, we'll notify you, even if you haven't been tagged", Facebook Director of Applied Machine Learning Joaquin QuiƱonero Candela explained in a Tuesday blog post.

Facebook is also using facial recognition to create new tools for those with visual impairments. We're also introducing a way for people who are visually impaired to know more about who is in the photos they encounter on Facebook.

Both features will be turned on-or-off via a single toggle in Facebook's settings, Candela said. When photos and videos are uploaded to Facebook, they are compared to images in the template to determine if there is a match. Face recognition will allow people who use screen readers to know who appears in photos in their News Feed even if people aren't tagged. The post is titled: " Hard Questions: Should I Be Afraid of Face Recognition Technology? .

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"We're doing this to prevent people from impersonating others on Facebook", Facebook says, referring to a common problem that's more colloquially known as "catfishing".

"When it comes to face recognition, control matters".

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Facebook's use of facial recognition will be governed by an on / off switch. "The person who blocked the original account is in control, and must initiate contact with the new account in order for them to interact normally".

"If someone is being harassed, blocking the abuser sometimes prompts additional harassment, particularly offline", Davis wrote.

Other reports by GlobalViralNews

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